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TACTAG®





This interactive exhibition aims to invite audiences to better immerse in the scenario of the speculative application of the emerging bio-technology DNA-digital data storage. Therefore, several design pieces are composed together to depict this future.

︎Check out the concept details



MemoryTag: a generic-engineered synthetic skin tissue being transplanted into human body. It functions as a connector that pairs with the plug-in from the TACTAG® machine. There can be multiple MemoryTags indicating different data storages on the body. It invites audiences to reflect on possible modification required to adapt to this unique human-computer interaction.

TACTAG® machine: a device that functions as a converter that loads digital data into the human body through transplanted MemoryTags. It transfers binary codes into DNA strands by matching the sequence of code (00, 01, 10, 11) with  A(Adenine), C (Cytosine), G (Guanine) and T (Thymine) and operates similar to DNA synthesizer to produce a DNA strand, which then being compounded into gel form and applied on the skin. With the help of DNA-editing technology like CRISPR, the DNA strand will be added in the skin cell. The overall user experience is as simple as using an ordinary skincare product.





A monologue short film showcasing the experience of Ashley, an imaginary TACTAG® user who uploads her memory on her body while sleeping but ends up with unforeseen issues. It not only conveys our product concept design but also intrigues audiences’ attention on intricacy and risks behind using nucleic acid as a data storage medium.



TACTAG® manual: a brochure functions as an instructional manual demonstrating the mechanism, how to use the device, a body map as well as side effects that may occur. It aims to evoke audiences’ awareness of safety and ethics issues resulting from DNA-editing applications.




AR experience: an interactive installation based on image-marker augment reality that allows audiences to explore distinct aspects of likely future life in regard to using DNA as the data storage. The purpose is to take advantage of AR to bring interactive experiences to engage audiences and drive discussion of future scenarios.



Concept design & Director: Shihan Zhang, Qinqin Yang
Graphic Designer: Yangyifan Dong
Film Director: Bo Fone